Can Big Data Save Higher Education?
I warn you that this is a bit of a rallying cry. A wake up and start thinking creatively cry. A, you better start listening or you will be crying type of rallying cry. We are living in the age of data, where our movements are tracked, aggregated into large data sets, and analyzed to build predictive models about how people like “us” behave, engage, and ultimately purchase. I can say quite confidently that in Higher Education – a world…
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